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PRESS RELEASE

Date:       February 15, 2008
Contact: 
Donna Crowley, Platinum Productions TV (800) 597-1186
Subject: 
"Focus on America" to feature Whiskey Creek® Wood Fire Grill

February 15, 2008, Deerfield Beach, FL – Platinum Productions TV is pleased to announce that Whiskey Creek® Wood Fire Grill will be featured on its innovative, educational television series, Focus on America.  The organization will be showcased in a segment on “Be Your Own Boss” as part of the “Americas Best Franchise Opportunities” series.

As the first chain restaurant in America to feature source-verified beef, Whiskey Creek® Wood Fire Grill continues to surpass the standards to provide the best in their market. 

Along with serving their customers large portions of high quality, moderately priced meals, Whiskey Creek® Wood Fire Grill is also offering the chance for qualified, multi-unit franchisees to carry on the legacy with future Whiskey Creek® locations.

Their excellent business model of having an attentive wait staff with full table service and a full service bar distinguishes Whiskey Creek® from the other restaurants in their niche of smaller, secondary markets and suburban areas.

In addition to their family-oriented atmosphere, Whiskey Creek® incorporates local pride and history into each new restaurant with their customary Branding Party. The Branding Party invites area cattleman to burn their family brands onto the bar. The first franchise opening welcomed 900 people, who burned 225 brands into the bar.

The truly exceptional feature of the Whiskey Creek® franchise will always be the food. With Raised Right® beef, which is tracked from their family farms since birth, Whiskey Creek® ensures quality and a savory, authentic taste through the use of their wood fire cooking. While still upholding their commitment to environmental stewardship and humane animal treatment, Whiskey Creek® still stays on the cutting edge of the industry by being the first in the World to introduce the Flat Iron steak in 2002.  The Flat Iron steaks can even be bought online on the Whiskey Creek® website.

The Port Charlotte, Florida Whiskey Creek® restaurant opened in 1995 and others followed throughout the Midwest. 

Along with joining the Whiskey Creek® franchise operation, franchisees obtain assistance with site selection, lease negotiation, store layout and design. A team of highly motivated individuals will also help franchisees with opening their establishment. Continuous upgrades to menus and recipes are also provided.

“Over the next few years, Whiskey Creek® Wood Fire Grill will be working to improve brand awareness by adding franchise restaurants around the country, developing new and innovative products and increasing our presence through online sales and catalog marketing,” says Whiskey Creek® president, Jim Gardner. “We have been approached with the idea of expanding our brand internationally, which we are looking at very closely.”  

For more information on Whiskey Creek® Wood Fired Grill, log on-line at www.whiskeycreek.com.   

download this Press Release as a .pdf document.

 

...more Whiskey Creek headlines

(August 24, 2009) KOKOMO, IN — Whiskey Creek welcomes ‘guests’ - Restaurant opens as industry continues to face challenges.   Two door greeters thanked Jim and Candace Riley as they left Whiskey Creek Wood Fire Grill Monday afternoon. 
(March 25, 2009) KEARNEY, NE — Whiskey Creek Franchise Systems based in Kearney, Nebraska is proud to announce that it has signed a multi-unit franchise agreement with DAKALT, LLC in March of 2009, calling for a minimum of three Whiskey Creek restaurants to be opened over a five year period in Indiana.  The first restaurant in the agreement is set to open in Kokomo, Indiana in August of 2009.  
(August 13, 2008) KEARNEY, NE — "RESTAURANT BUSINESS MAGAZINE" THE FUTURE 50 (2008).  Whiskey Creek® Wood Fire Grill checks in at #28  There’s not a lot of positive buzz out there right now, but percolating under all the doom and gloom is clear evidence that you just can’t keep a good concept down or clip the industry’s entrepreneurial wings. The Future 50, identified by Technomic, Inc. as the fastest growing chains with sales between $25 million and $50 million, includes 32 that defied the odds to grow sales by 20 percent or more in 2007. Of those, a dozen hit 40 percent or higher sales growth. As a group, they’re hot, they’re nimble and they’ve got what many of their large competitors don’t right now—momentum.  
(February 15, 2008) DEERFIELD BEACH, FL — "Focus on America" to feature Whiskey Creek® Wood Fire Grill  Platinum Productions TV is pleased to announce that Whiskey Creek® Wood Fire Grill will be featured on its innovative, educational television series, Focus on America.  The organization will be showcased in a segment on “Be Your Own Boss” as part of the “Americas Best Franchise Opportunities” series  

Heidi Johnson
Franchise Administrator
email: heidi@whiskeycreek.com

Whiskey Creek Franchise Systems, LLC
Whiskey Creek Wood Fire Grill

124 W. 25th Suite C2
Kearney, NE 68847
(308) 234-2757

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